Make yourself at home with Habitat.

The once famous British brand had fallen off the consumer’s radar and had found itself largely forgotten and thought of as too exclusive for the larger population.
A brand new strapline was created ‘This is my Habitat’ that would create a warmer, more welcoming personality and remind consumers that Habitat’s products can fit anyone’s home – whatever style, look or feel, however big or small your budget – there is a Habitat product for you.