Illamasqua must-haves

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We recently created the identity and brochure for Illamasqua’s ten essential products,  ‘Illa-must-haves’.

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Using an anarchic collage style that mashes up model imagery, colours, make-up textures and product photography, the A6 booklet is a window into the freedom of self-expression and the brand’s punk attitude. 

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All of this lives alongside professional tips, information about the brand’s history and animal welfare standards, and its links to the Sophie Lancaster Foundation.

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By Lee Bennett 

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The Illa-must-haves booklet can be found in all Illamasqua stores, counters, and online orders at www.illamasqua.com.

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