Propaganda, working in conjunction with Illamasqua Creative Director, Alex Box, were on set last week at the photoshoot for the cult British beauty brands next campaign. Working with a team of the industry’s finest, here is a brief sneak peak...

Did you know that in the UK we produce 14.8m tonnes of waste food, and that nearly half of this ends up in landfill sites? Resource constraints, food poverty, carbon targets and the massive cost to the UK economy, are just...

 Illamasqua‘s 2013 Christmas campaign launched this week.  Working alongside the Creative Director, Alex Box, Propaganda has dived into a world of self-indulgence and individuality to bring together this year’s Christmas campaign. The brief was to fulfill the brand objectives: to set...

We’ve now worked with Kryolan for 2 years, originally briefed to deliver a brand and creative strategy that would re-enforce their position as the make-up for professionals. The campaign we developed ‘Kryolan. Make-up is a Science’ draws on Kryolan’s rich,...

Here’s a glimpse of some behind the scenes pictures from our latest photography shoot.    

‘Sex sells’ as the saying goes and Propaganda, who are no strangers to provocative and engaging campaigns, have been tasked with discovering how to leverage growth for the UK’s best-known pleasure retailer, Ann Summers. Through our unique process Brand Discovery™,...

We are excited to announce the launch of the new TV campaign for The Car People.  The first of two TV adverts goes live today and will run on Yorkshire and Granada Television over the Autumn period. The 30 second...

Propaganda has been appointed by PDM Group to deliver a strategy for the brand as part of a £90m programme of investment planned over the next 12 months. The brief is to leverage PDM’s market-leading position, whilst aiming to future...

We’re busy working away on a top-secret new product launch ready to be unveiled next month.  We’re in the process of collating all the imagery to take the brand to market and have captured some great footage that you’ll soon...

Kirsty Birks is a Director at creative and strategic brand consultancy, Propaganda and a Vice-President of the MCA. Kirsty talks to us about her career to date, her views on the consulting industry, trends in the retail sector and challenges...

Today, our new TV advert for The Car Buying Service went live! You can catch on the telly box, if you live in the Yorkshire region, or, watch here… Its lovely, we like it a lot. We also loved working...

This week marked the launch of Illamasqua’s new The Sacred Hour collection. The Sacred Hour is the time to release your inner warrior. Embrace new beginnings at daybreak and re-stoke the fire in your heart as the sun sets. Find...