Neal & Wolf Is Seeing Double This Summer…
Brand Increases Sales Two-Fold With Brand Re-engagement Strategy. Over the last 6 years, we’ve worked with Neil Capstick – founder of affordable luxury hair brand Neal & Wolf – to develop the brand & its watertight proposition “Indulgence Redefined’ and...
Tangle Teezer Behind The Scenes
What do you get if you put … 5 models, 2 wind machines, 1 trampoline, an incredible photographer and a load of Tangle Teezers into a studio for 12 hours? You’ll find out at Salon International in October. Last week Propaganda and Tangle Teezer shot...
Exit Signals Seabrook Success for Julian Kynaston
Following the news that Seabrook Crisps has been sold to private equity firm LDC in a deal reported on The Business Desk to be worth £35m, Julian Kynaston, Founder and Chairman of Propaganda also ends a successful partnership with the...
The finest repositioning for Glenbrae
Since late 2014, Propaganda have been working closely with Spectrum Yarns, an original spinning mill in Huddersfield, to develop a growth and repositioning strategy for their brand – Glenbrae. As producers of the finest quality knitwear they are a well-known...
How Car Buying Should Be
Look out today for the launch of The Car People’s brand new TV ad ‘How Car Buying Should Be’, which kicks off a new campaign focusing on turning car buying on its head and making it a great experience for...
Hardback Exposure for Julian Kynaston
Propaganda chairman and founder Julian Kynaston has been featured in a new hardback book capturing inspirational photographs of prominent figures and those involved in the Scot Street Style movement. #Onward is a photographic record compiled by Gordon J Millar, Creative...
Big Returns for Clipper
This June, Clipper delivered the 3rd in their popular series of Future Forums, which covered the growing challenge of dealing with retail returns. Having previously held events on the topics of e-fulfilment and portcentric logistics, these Future Forums support Clipper’s position...
Tangle Teezer Teams up with Propaganda
Global haircare phenomenon Tangle Teezer has signed up with Propaganda on a marketing brief aimed at embedding the brand and growing sales, which will include repositioning the business to help promote new products aimed at the blow-styling market. Tangle Teezer...
Neal & Wolf Behind The Scenes
We recently worked with Celeste Arnold and Luke Cannon to shoot some ‘Get the Look,’ styles for Neal & Wolf. The shoot forms part of the Summer Solstice campaign that we created for Neal & Wolf, to show 4 x...
Neal & Wolf – Setting sales soaring this summer
June has seen the launch of Neal and Wolf’s Summer Solstice campaign, inviting stylists and consumers to redefine their summer style. With the launch of a summer collection and new aerosol hairspray Control, the sales team have been equipped with...
Lavitta Highlights
It’s been three months since the brand launch and Lavitta is going from strength to strength. The response from consumers and press has been fantastic, with particular highlights including our launch on Ideal World TV, featuring at The Haven Breast...
Hot, Hot, Hot: Cynthia’s MCA Win Celebrated in The Times
As reported a few weeks back, our Senior Planner Cynthia Bernard beat a strong shortlist to win The Management Consultancies Association’s award for Young Consultant of the Year at a plush ceremony in central London. Well the good news doesn’t...