The Sacred Hour Collection

This week marked the launch of Illamasqua’s new The Sacred Hour collection. The Sacred Hour is the time to release your inner warrior. Embrace new beginnings at daybreak and re-stoke the fire in your heart as the sun sets. Find your courage, wisdom and power within.
The Propaganda team worked with the Illamasqua creative team, including Creative Director, Alex Box, to develop a campaign which embraces beauty at its most feral.

Discover The Sacred Hour at illamasqua.com/explore/collection/the-sacred-hour, or at an Illamasqua store or counter.