Multiwork Engages Propaganda for Brand Development Brief
Multiwork has engaged Propaganda on a strategic brief to build, develop and launch, a new business proposition. The specialist job board experts selected Propaganda on the strength of our trusted, insight-led strategic and creative approach, with the aim of driving significant growth.
Multiwork, is presently an online job posting platform that connects recruiters, companies and workers. Currently focusing on the construction sector, the platform has around 127,000 worker members, with aspirations for substantial growth in the next few years, supporting the needs of its members and partners in a rapidly changing working environment.
Phil Taylor-Guck, CEO of Multiwork, said: “We chose Propaganda because of their track record of ‘thinking-big’ and unique approach to building brands. With technology changing the face of employment across the board, we are confident that the Multiwork brand can take the industry to new heights and we look forward to collaborating with Propaganda on this exciting project.”
Julian Kynaston, founder and chairman of Propaganda, said: “This is a fantastic new brief for Propaganda, and I’m excited to be working with Multiwork to help build and evolve their brand. This is a great opportunity for us to break some glass ceilings, blending both strategy and creativity for which we are known.”