Absolute collagen Launching collagen skincare that’s more than skin deep
Absolute Collagen, the UK’s #1 collagen brand, came to us with big ambitions to launch their new premium skincare range and supercharge their growth. They needed a strong creative concept that resonated at campaign level and stood out in the competitive beauty market.
We crafted a comprehensive digital campaign to spread the word about their collagen-boosting skincare and position Absolute Collagen as leaders. With the spotlight on Emma Willis, their esteemed brand ambassador, our campaign delivered a simple message – feeling strong in your skin starts from within. With Absolute Collagen, “skincare just got deeper”.
A bold creative direction, to reflect Absolute Collagen’s science-backed product efficacy
Breaking into the professional beauty market with a fresh, distinctive campaign identity
