What is brand, and how are brands built? Our founder, Julian Kynaston, answers these questions and more in this no-holds-barred, fast-paced account of how he launched and grew Propaganda into one of the UK’s most successful brand consultancies.
Available now from Amazon and all good book shops.
Global haircare phenomenon Tangle Teezer has signed up with Propaganda on a marketing brief aimed at embedding the brand and growing sales, which will include repositioning the business to help promote new products aimed at the blow-styling market. Tangle Teezer...
17/06/2015
We recently worked with Celeste Arnold and Luke Cannon to shoot some ‘Get the Look,’ styles for Neal & Wolf. The shoot forms part of the Summer Solstice campaign that we created for Neal & Wolf, to show 4 x...
10/06/2015
June has seen the launch of Neal and Wolf’s Summer Solstice campaign, inviting stylists and consumers to redefine their summer style. With the launch of a summer collection and new aerosol hairspray Control, the sales team have been equipped with...
05/06/2015
It’s been three months since the brand launch and Lavitta is going from strength to strength. The response from consumers and press has been fantastic, with particular highlights including our launch on Ideal World TV, featuring at The Haven Breast...
29/05/2015
As reported a few weeks back, our Senior Planner Cynthia Bernard beat a strong shortlist to win The Management Consultancies Association’s award for Young Consultant of the Year at a plush ceremony in central London. Well the good news doesn’t...
22/05/2015
After months of meticulous planning and preparation The Car People 2015-16 campaign shoot took place last week. The campaign represents a stylistic evolution for the brand, introducing elements of The Car People’s animated world into the real world. The...
13/05/2015
Jacqueline Gold, Chief Executive of Propaganda client Ann Summers, gave an inspirational account of her rise to the top at the 2015 Buy Yorkshire Event, held at the Royal Armouries in Leeds – and we were there hear her story....
08/05/2015
When we first started working with Kryolan we set up an Instagram account from scratch for them. And this weekend we hit a cool 100,000 followers. Whoo hoo. As both a creative and an international brand, IG is an absolutely...
05/05/2015
After months in the planning, the Ann Summers Autumn/Winter 2015 campaign shoot took place earlier this month at a glamorous London location. Having started work to develop the concept and identity last year, it was really exciting to see our...
30/04/2015
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