Illamasqua’s Distinction in Make-up Artistry Awards.

Propaganda’s homegrown make-up brand Illamasqua, hosted The Distinction in Make-up Artistry Awards. The final live round of judging took place at the flagship store on Saturday the 13th of October.

An elite panel of beauty experts judged the contestants, which were in four categories ranging from non-professionals, students of make-up art, working professionals and members of the Illamasqua team. The judges were spilt into two categories, the floor judges who specialised in the technical ability of the contestants, and the curtain judges who judged overall creativity of the work.

The judges were a collection of industry giants, featuring Joseph Corré Illamasqua’s Brand Director and Ex-Creative Director of Agent Provocateur. Also on the panel was Illamasqua’s Creative Director Alex Box, who has been described as “the worlds most outrageous make-up artist,” and make-up blogging duo Pixiwoo.

The judges have deliberated over their chosen favourites in each category, and voting has now opened on Facebook. The Illamasqua fans can vote for their favourite by liking the image on the Facebook page.

The live Facebook vote closes on the 22nd of October and the winners will be announced on the 23rd of October.

Here are some behind the scenes pictures from the day.