Blog. What we're doing. What we're thinking. What we like. What we love. And not a single mention of what we had for lunch.
21/10/11
Daval Furniture Flings Open Its Doors To The Public… for the first time since ’78.
A few significant things happened in 1978 – Argentina won the world cup, the first IVF baby was born, Superman ‘The Movie’ was a massive hit, and we even saw the first female newsreader on television. Fitted bedroom furniture was also the latest ‘thing’. Never before had people been able to make the most of their alcoves like this – and Daval was quick to jump on the trend by offering some of the most beautiful, stylish and quality fitted bedrooms on the scene.
And since then, our client Daval has done nothing but be first to act on, even predict, emerging interior design movements; adding fitted kitchens to its portfolio in 2006, gaining itself a rep for being the first to always offer something a bit ‘different’ and launching its groundbreaking option-i technology in 2008, allowing it to make bespoke fitted furniture for any room, any space, in fact, any crazy design notion – its strap line Individual Possibilities was born.
Previously only available through approved independent dealers, Daval is now taking its next monumental step in history by launching Daval Direct. Now Yorkshire-based customers can literally visit Daval’s HQ in sleepy Slaithwaite (some lovely pubs, by the way), and enjoy the personal touch and ultimate in service - from design to installation.
The main attraction is the complete ‘Daval Home' – a concept which we had the pleasure in helping to bring to life - which visitors can walk through to see how its bespoke furniture solutions and technology can be used cleverly in each room, with some breathtaking results. It's also a great way to see just what can be achieved with Daval's Option-i technology.
Visit daval-furniture.co.uk for further info, or keep your finger on the pulse at www.twitter.com/Daval_Furniture
Posted by Claire Anderson
13/10/11
Interesting Thursday
All aboard the Interesting train and all that.
Starting with a golden nugget from Carlsberg:
Next - famous movie quotes...written as text messages. More here:
Talking Bears? In ads? The world's gone mad. Smashing ad though:
Scotch and sex at the ready - it's what would Don Draper do?:
Definitely saving the best until last. Probably the greatest thing you'll see all week, possibly ever. I give you Bullseye Contestants! See the rest here:
06/10/11
iNTERESTING THURSDAY
Just one post this week:
04/10/11
Digital Intelligence in Action
Following the success of the Clipper Logistics "Death of the High Street?" conference in London, where Propaganda's Head of Digital gave a speech on Multichannel Retailing in a Digital Age, we were invited to Ireland to speak at The Irish Internet Retailing Conference.
Organised by The Sunday Business Post, panelists included representatives from Facebook, Sage, Symantec and our Head of Digital, Kristal Ireland. The conference had presentations by Facebook on the new Timeline developments and Facebook Open Graph with Symantec giving some very compelling advice to online retailers about the importance of Internet security and fraud prevention.
Propaganda gave a presentation on the importance of protecting both your corporate and personal brand online alongside some of the latest technology available to retailers, such as Near Field Communication and Augmented Reality, to boost their multichannel retail offering.
Both conferences were attended by some of the biggest retail names in the UK and Ireland including; Superdry, Harvey Nichols, Morrisons and many start-up businesses looking to take their offering online.
Find out more about Digital Intelligence here.








